November 19, 1967 Coventry Theatre, Coventry, ENG

Coventry Evening Telegraph (20 November): “Pop’s new wave splashed into Coventry, and on the crest of it was the Jimi Hendrix Experience, one of the most exciting happenings since the Beatles. More than 3,000 youngsters attended two houses at the Coventry Theatre - and a good proportion rushed the stage and shouted for more at the climax of the group’s act. Jimi mixed pop’s new sounds with the rawest of blues, uninhibited showmanship and a brilliant musical technique. He can play guitar with his teeth, lying on the stage, or behind his back - and do it better than most in a more conventional position. The result was a stunning, completely individual performance which included hits like ‘Hey Joe,’ ‘The Wind Cries Mary’ and ‘Purple Haze,’ and the wildest version yet of ‘Wild Thing.’ But the teenagers who stood on their seats for Jimi Hendrix were unmoved - and I guess somewhat bewildered - by the Pink Floyd, a group for whom the new wave is more of a spring tide.”